How it works#

JSON2Video leverages a template-based approach to video creation. Here's a breakdown of the process:

1. Template Creation: You start by crafting a template using the Visual Editor or directly through the API. This template defines the foundational elements of your video, including:

   • Images
   • Text elements
   • Audio tracks
   • Animations
   • Video clips

   This initial template acts as a blueprint for all subsequent videos generated from it.

2. Variable Definition: Identify elements within your template that will change from video to video (e.g., product names, prices, dates). Replace these static elements with variables. These variables act as placeholders for dynamic data.

3. API Call with Variable Data: When you're ready to generate a video, you call the JSON2Video API, providing values for the variables you defined in your template. The API takes this data and substitutes it into the appropriate locations within the template.

4. Video Generation: The API then renders the video, incorporating the variable data into the template. The API handles the complexities of video editing, encoding, and rendering, delivering a final video based on your template and data. Within the template, details like zoom effects, font families, and sizes are already defined, allowing for streamlined creation.

This process enables you to scale your video production dramatically. By connecting a data source (like a spreadsheet or database) to JSON2Video, you can automatically generate tens, hundreds, or even thousands of unique videos with minimal manual effort. This approach is ideal for marketing campaigns, social media content, and personalized video experiences.

JSON2Video also offers advanced features such as:

• AI-powered voiceover generation in multiple languages
• Automatic addition of audiogram waves
• Transcription of voiceovers with automated subtitle overlay

Ways to Integrate JSON2Video#

JSON2Video can be integrated into your workflows in two primary ways:

• Programmatically: Ideal for developers and those with engineering resources.

  • Directly integrate the API into your projects using HTTP requests.
  • Utilize the PHP or NodeJS SDKs for simplified API interaction.

• No-Code Integration: Perfect for users without coding experience.

  • Connect JSON2Video to your workflows using platforms like Make.com, Zapier, or N8N. This allows you to automate video creation as part of larger business processes.